You know HR data is powerful. You’ve got the numbers, but how do you make them truly count? It’s not just about crunching figures; it’s about making them speak volumes and drive real change. Sarah Sheffer, Senior Manager of HR Data and Analytics at ADM and speaker at Spark Talent 2025, says there’s one skill that separates good HR data pros from great ones: the art of storytelling.
Why Your Data Needs a Story
Sheffer emphasizes that telling a story with data is the most crucial skill for HR leaders to develop. It’s about taking raw numbers and turning them into clear, compelling narratives that inspire action and get results for your business.
Ultimately, a great story turns numbers into decisions.
How to Build Your Data Storytelling Muscle: 2 Actionable Steps
Ready to become a strategic data storyteller? Sheffer offers clear guidance:
- Always Start with the Question: Before you even look at the data, ask yourself (or your team): “What question are you trying to answer with this data?” This simple step helps you focus your efforts and build a clear, impactful story around your numbers. “It’s your North Star,” says Sheffer.
- Read “Storytelling with Data”: Sheffer highly recommends this book. “It’s a fantastic resource for learning how to present data clearly and build meaningful insights that resonate with business leaders. It’s a great starting point, even if you’re new to data.”
Mastering data storytelling empowers you to not just report numbers, but to become a key strategic voice in your organization. By turning your HR data into clear, action-driving stories, you’ll gain influence and truly help shape your organization’s future.